11 maj
13 maj

Market Exploration Trip Hamburg

A 3-day programme of meetings with key stakeholders, site visits and information about the German healthcare market and potential market entry opportunities.

The Hamburg Metropolitan Region is the centre of Germany's North. It comprises the Free and Hanseatic City of Hamburg and seventeen districts, Lübeck, Schwerin and Neumünster of the adjoining federal states Lower Saxony, Schleswig-Holstein and Mecklenburg-Western Pomerania, and has a total population of approximately 5.3 million.

A strong and diversified economic structure counts among Hamburg's strengths. With 10% of the city's total gross value added, the health economy has an important share. According to Gesundheitswirtschaft Hamburg GmbH (GWHH, Hamburg's cluster agency for the health economy), 193,400 employees are working in this sector, around two thirds of them in medical care. In Hamburg, health economy has been steadily growing for years, thus having an important share in the overall economic performance.

You are cordially invited to learn more about the German healthcare market and about Hamburg as a business location!


A visit to the medical centre to gain an overview of purchasing and procurement strategies and the structure of emergency care

A meeting with statutory health provider BARMER for an introduction to the German social security and healthcare system and cooperation with innovative startups.

A meeting with a pharmaceutical wholesaler

An overview of the transformation of Germany's healthcare system.

A seminar on understanding the German hospital market.

A seminar on Hamburg's health ecosystem.

Information about the regional support that can be given to Swedish companies.

With Swedish companies in Hamburg, Swedish Chamber of Commerce in Germany.


Swedish companies from the healthcare sector, in particular small and medium sized enterprises and startups.

Låter det intressant? Kontakta vår kollega Jesper Öhrn för mer information om resan och hur den går till. 


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